AQ-team crowns Arctic Queen of the Month at Intergreen
Friday afternoon 11 May, Sylvia Geeve van Lienden got really surprised by her colleagues. In cooperation with Intergreen, Fides - breeder of the variety Arctic Queen (AQ) - crowned Sylvia as Arctic Queen of the Month.
Her colleagues set Sylvia in the spotlight as she is a very valuable person for the Intergreen organization. Because of this, she was rewarded by the AQ-team of Fides with a beautiful crown, a sash, a lovely bunch of Arctic Queen flowers and the real AQ-award. And that’s not all: she was also surprised by lots of ice cold refreshments, such as champagne, chewing gum, bottles of AQ water and beautiful AQ posters.
The crowning of the Arctic Queen of the Month is part of the AQ campaign. Other parts of the AQ campaign are the monthly handing out the AQ 500 convertibles, the use of sales support resources such as displays, the Try-it-Yourself-boxes and product presentation across Europe.